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Style

Use these fashion trends, style tips, hair ideas and beauty products for style inspiration on TODAY. Discover celebrity style hacks, shop fashion and more!

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Level up Your Look With These Fashion Trends for 2026

Celebrity stylist Sam Spector joins TODAY’s Jenna Bush Hager and guest co-host Matt Rogers to share the top fashion trends for a stylish start to 2026, including color clashing, faux fur, striped pants and more.

We Squatted, Stretched and Snuggled Up in Dozens of Styles To Find the 21 Best Leggings

28 Amazon Products to Help With Your 2026 Resolution Goals, Starting at $7

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Psst! Target Has Vera Bradley Deals up 82% Off Right Now

Tackle Your TBR, Crush Your Fitness Goals and More With These Jenna's Bookshop Picks

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New Year, New Wardrobe: The 2026 Fashion Trends A Stylist Says You Need to Know

Thick Hair Vs. Thin Hair: Experts Explain the Difference — Plus Products to Shop

This Week, Lululemon's Under-the-Radar Sale Section Has Finds Up to 58% Off

Our Editors Tried Countless Products in 2025 — Here Are 100 of Our Absolute Favorites

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Reset Your Wardrobe, Kitchen and More With These Expert-Approved Finds

The Best Black Turtlenecks, Worn and Tested by an Editor for One Month

2d ago

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Shop TODAY

Reset Your Routine With These Affordable Picks for the New Year

Shop TODAY contributor Melissa Garcia stops by Studio 1A to share her shopping picks for a routine reset to start the new year off strong. Items include high-rise pants, smart humidifiers, a taming wand, and more!
Reset Your Routine With These Affordable Picks for the New Year
Reset Your Routine With These Affordable Picks for the New Year
18d ago

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Shop TODAY

Outfit Trends to Add Festive Flair to Your Wardrobe for the Holidays

The holiday party circuit is in full swing so Shop TODAY contributor Melissa Garcia stops by Studio 1A to share four outfit trends that add festive flair to your wardrobe. Trends include embellished suiting, bold blazers, and more!
Outfit Trends to Add Festive Flair to Your Wardrobe for the Holidays
Outfit Trends to Add Festive Flair to Your Wardrobe for the Holidays
19d ago

Trending

Trending

Maryland Trader Joe’s Dedicates Mural to Longtime Customer Who Knits Viral Sweaters

“I had no idea when I started (knitting) it would define my life,” Sam Barsky tells TODAY.com.
Sam Barsky and his wife stand in front of the mural painted in his honor at the Pikesville Trader Joe's.
Sam Barsky and his wife stand in front of the mural painted in his honor at the Pikesville Trader Joe's.
19d ago

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Shop TODAY

Elevate These Last-Minute Holiday Gift Ideas With a DIY Twist

Christmas is three days away and if you still have a few people to cross off your gift list, don’t panic! Lifestyle expert Jasmine Snow joins TODAY to share simple and thoughtful gifts with a DIY twist. Products include personalized lockets, custom candy boxes, elevated gift cards and more!
Elevate These Last-Minute Holiday Gift Ideas With a DIY Twist
Elevate These Last-Minute Holiday Gift Ideas With a DIY Twist
25d ago

Trending

Trending

Carrie Underwood Fans Are Calling Her Natural Hair Color 'Beautiful'. See the Look

The country music star, 42, gave fans a glimpse of her darker locks on social media.
Carrrie Underwood during the "American Idol" finale May 18, 2025.
Carrrie Underwood during the "American Idol" finale May 18, 2025.
29d ago

EXCLUSIVE

EXCLUSIVE

Lily Collins Explains Why Emily Has a Bob in 'Emily in Paris' Season 5

After sporting her signature long brunette locks for four seasons, Lily Collins switches things up in Season 5 and sports a sleek new bob.
Emily in Paris. Lily Collins as Emily in Season 5 of Emily in Paris. Cr. Giulia Parmigiani/Netflix © 2025
Emily in Paris. Lily Collins as Emily in Season 5 of Emily in Paris. Cr. Giulia Parmigiani/Netflix © 2025
31d ago

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Shop TODAY

Shop These Perfect Gift Ideas for the Picky People on Your List

Lifestyle expert Jenn Falik joins TODAY to share perfect presents for the trickiest and pickiest people on your holiday gift list. Products include hand massagers, Owala insulated water bottles and more.
Shop These Perfect Gift Ideas for the Picky People on Your List
Shop These Perfect Gift Ideas for the Picky People on Your List
33d ago

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Shop TODAY

Shop These Personalized Gifts In Time For the Holidays

Shop TODAY contributor Chassie Post joins TODAY’s Jenna Bush Hager and guest co-host Brooke Shields to share personalized gift ideas for the holidays including Camp Snap cameras, custom chocolate wrappers, and more!
Shop These Personalized Gifts In Time For the Holidays
Shop These Personalized Gifts In Time For the Holidays
33d ago

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Shop TODAY

See What's Inside TODAY's Holiday Festive Finds Curated Box

Shop TODAY contributor Melissa Garcia stops by Studio 1A to share the home, tech and skin care upgrades for 71% off in the holiday Festive Finds curated box. Items include a garage security system, shave travel kit and more!
See What's Inside TODAY's Holiday Festive Finds Curated Box
See What's Inside TODAY's Holiday Festive Finds Curated Box
33d ago

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Shop TODAY

See What's Inside TODAY's Holiday Sleigh Curated Box!

Shop TODAY contributor Chassie Post shares the winter skin care, haircare and jewelry packed into the Holiday “leigh box all for $149! Items include a volumizing flat iron, earrings, glow body oil and more. CORRECTION (December 8, 2025/9:9:40am): An earlier version of this broadcast states shoppers can choose different colors of the hair tool. Shoppers will randomly receive 1 version of the Voloom in each box purchased.
See What's Inside TODAY's Holiday Sleigh Curated Box!
See What's Inside TODAY's Holiday Sleigh Curated Box!
39d ago

Shop - Cyber Monday 2025

Shop - Cyber Monday 2025

Target’s Cyber Monday Sale Is Over, but the Deals Aren’t! Best Deals Still Live

From steam mops to children's toys, lifestyle expert Chassie Post shares her top picks.